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Arab American University held a workshop for its students “Brand Management Strategies on Social Media” presented by the social media expert for a number of trademarks in public and private sector Mr. Khalid Al Ahmad Palestinian Telecommunication Company Paltel.
From the workshop
Al Ahmad presented his professional success story, how he became outstanding and open to himself … also giving students several tips for easier use of social networking sites to primarily market themselves and their creative ideas.
He discussed a number of topics such develop social media strategy, how to set goals for marketing plan through social media, discover the most important aspects of social media marketing, identify types of influential content and the latest innovative techniques in this field, how to build and develop your relationships with influencers, knowing strategies of global and regional companies, the latest social media developments and training on using most important tools and best practices that helps achieving your goals.
By the end, students asked Al Ahmad many questions and there was a discussions on the discussed topics.