Researcher Hala Deaibes, a student of strategic planning and fundraising in the Graduate Studies Faculty at Arab American University, discussed her MA thesis titled "The role of social media marketing in building customer relationships in mobile phone companies in Palestine".
The researcher reviewed the role of social media in influencing the building of customer relations from the point of view of the customer as a strategic marketing tool regarding marketing communications of the consumers of different social networking sites for Jawwal customers in Palestine as a case study. The researcher focused on the lack of information in the using social media and the effective adoption of various means of social communication in the mobile phone companies in Palestine.
Faculty of Graduate Studies at the Arab American University announces the start of receiving applications for admission for Spring 2018/2019 from Saturday, 10/11/2018 until Wednesday, 20/02/2019 in the following programs:
The University organized a meeting in Ramallah Campus for Health Informatics Master Students about electronic health data, as part of the University's efforts to raise awareness and guide its students to the priorities of health information research required in Palestine.
The meeting was presented by the Health Systems director at the World Health Organization, Mr. Mohamed Bani Odeh, who presented for the students the sources of the electronic health data and focused on its importance and analysis to strengthen and support academic research.
Dr. Shahinaz Al-Najjar, a faculty member in the program and coordinator of the meeting, assured the importance of these researchs to improve the health situation in these new and unique topics.
Continuing Accepting Applications for Admission !!
